Fashion Resale Business.
How Adam Siegel launched Recurate, a tech-enabled resale service that empowers brands and retailers to establish their own integrated resale platforms directly on their e-commerce sites. From Aerospace Engineering to starting a business in the fashion resale business, Adam shares his fascinating entrepreneur journey.
Adam Siegel is the co-founder of Recurate. Recurate is a tech-enabled resale service that empowers brands and retailers to establish their own integrated resale platforms directly on their e-commerce sites and supports circular fashion (reuse of fashions).
Brands they work with include Steve Madden, Michael Kors, Christy Sports, and many others.
Prior to co-founding Recurate Adam was Senior Vice President of Innovation, Research, & Sustainability at the Retail Industry Leaders Association, where he led their Tech Center for Innovation and Retail Sustainability Initiative, along with its research offerings. His role at RILA was to accelerate the next phase of innovation and growth for traditional consumer brands.
An engineer with an MBA from MIT Sloan School of Management, Adam previously consulted for numerous companies in the retail, transportation, and energy sectors. He has experience with government and nonprofits like Environmental Defense Fund, where he worked with the private equity firm KKR and their portfolio companies.
Adam lives in the Washington DC area.
Fashion Resale Business:
- You earned Aerospace Engineering degrees (BS and MS) – and then what happened!?
- Please briefly share the story of what led to the idea for Recurate and your solution for the fashion resale business?
- Please introduce the Recurate solution. How does it work and who uses it (resale ecosystem)?
- How long from idea to launch?
- How did you come to partner with your co-founder Wilson Griffin.
- How did you fund the launch?
- When are you planning to be, or are you currently profitable?
- How long from idea to version 1 availability?
- Pricing Model: How is the solution priced?
- Please introduce the three models you support: Peer-to-Peer, Takeback, Brand Supply.
- How do you authenticate products and guard against knockoff merchandise?
- Who is the ideal client for your business?
- Please briefly share your experience in the XRC Ventures accelerator program.
- What’s next for Recurate?
Episode Host: Henry Lopez is a serial entrepreneur, small business coach, and the host of this episode of The How of Business podcast show – dedicated to helping you start, run and grow your small business.
Resources:
Books mentioned in this episode:
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- Cradle to Cradle: Remaking the Way We Make Things by William McDonough and Michael Braungart
- The Fifth Discipline: The Art & Practice of The Learning Organization by Peter M. Senge
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