Laura Roeder Interview – Bootstrapping & Social Media
In this episode we interview Laura Roeder, an entrepreneur and founder of MeetEdgar – an online social media automation tool. Laura shares her personal story, from studying advertising, working as a freelance designer, and founding her first social media business. She also shares her experiences with launching and bootstrapping MeetEdgar, and tips and advice for social media for small business owners.
Laura is an entrepreneur and the founder of MeetEdgar , an online social media scheduling and marketing automation tool.
Laura began her entrepreneurial journey at the age of 22, when she quit a design job and decided to launch her first business. In 2009, she started LKR Social Media, where she created online courses that taught thousands of entrepreneurs and small business owners how to take their social media marketing into their own hands.
Then in 2014 she launched MeetEdgar, which was driven by a need in her own business to more effectively manage social media.
Since MeetEdgar’s launch, her remote team has grown to 28 people, they generate more than $300,000 in monthly recurring revenue, and have bootstrapped the entire way! MeetEdgar is now providing social solutions to more than 7,000 customers.
Books mentioned in this episode:
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